WHAT IS IT?
Designing items to be out of trend/fashion quickly
Designing items that break quickly to stimulate sales
Designing items that can't be repaired easily
i.e. ANYTHING DRIVING FORCE THAT MAKES YOU BUY MORE
It all started with the lightbulb
. In the 1920's, lightbulb manufacturers wanted to find a way to make more profit, so they created an organization known as the Phoebus Cartel, which conspired to bring down the lightbulb's average lifespan from 2,500 hours to 1,000 hours. This was the first example of planned obsolescence on an industrial scale, but today we can see planned obsolescence in almsot every product we buy and use.